Simple tips to get noticed by the search engines: Comprehensive, tailored SEO strategy. Begin with an in-depth analysis of your business and its goals, competitors and customers to ensure they have a great understanding of how they can best help you climb the rankings. Use unique content. Always use high quality and unique content. Ideally, the text contains keywords that highlight the overall theme of the post. The content should be readable and meaningful. Use your keywords wisely. Text should be written primarily for visitors, not for search engines. Think of a relevant name for your image files. Google also consider images in the calculation of the ranking. Google displays both text and images on it’s search results page, drawing on relevant images contained in the post itself, which are linked to the corresponding page. Implement keywords of a specific subject in your file name, instead of XYZ94688.jpg use Best College in Canada.jpg. Don’t forg
These simple SEO techniques can make a significant difference in your Search Engine Queries. Use proper anchor text for inter-links. Don’t use “here”, “there” etc for the anchor text (if you can avoid it). Optimize the images, always create alt tags and write description in the alt tag. Use search engine friendly permalinks. Try not to have too many ‘&’, ‘?’, ‘!’ etc characters in the URL. Sometimes it is unavoidable but try to keep it to a minimum. Use hyphens (-) between words to improve readability. Do not use underscores (_) in URLs, use hyphens (-) instead. Do not use session id in URLs. If you are using good hosting then you shouldn’t have to worry about this one. Use internal linking when possible and appropriate. Use sticky posts (if you can). Use tag clouds (if it applies). Have a category description paragraph. Let the visitors subscribe to category specific RSS feed. (Use category specific RSS plugin for WordPress) Use rel=”nofollow” tag on low value